AI that earns its place in your business.
Every AI release filtered for your business, a straight verdict on each, and the build when it needs one.
AI is getting better, fast. Keeping up is the hard part.
AI development is speeding up, and the tools are getting better and easier to use inside a business like yours. There's real value in it now. Working out which tools fit your business, and what they would cost, is a job in itself, and it shouldn't have to be yours.
Faster every month
New models, new tools and new AI features in software you already pay for. Something that wasn't worth it in the spring can be worth it by the autumn.
Bolted on and billed
Your software suppliers are adding AI to everything and charging extra for it. Some of it is worth the money. Some of it does what your team already does in ten minutes.
Already in the building
Your team is probably using free AI tools already, sometimes with customer details pasted in. Nobody has said what's allowed, or where that data ends up.
What AI can do in your business today.
These are jobs AI already does well in businesses like yours. Some you can switch on now. Some only work once your information lives in one place. Pick an area to see what's possible.
Phones and enquiries
Never miss a call or a lead.
- Answer every inbound call, day or night, and book the job in your diarySwitch on
- Ask new enquiries the right questions and pass the good ones straight to youSwitch on
- Reply to web, email and social enquiries within minutes, in your toneSwitch on
- Chase quotes that have gone quiet, at the right momentNeeds one system
- Follow up leads that never booked, without anyone having to rememberNeeds one system
Customer experience
Every customer looked after, on time.
- A live chat assistant on your website that answers questions day or night, and hands over to a person when it shouldSwitch on
- Triage support requests and route each one to the right personSwitch on
- Draft replies in your tone, for you to check and sendSwitch on
- Take new clients through your onboarding, one step at a timeNeeds one system
- Ask for reviews at the right moment, and draft your responsesNeeds one system
- Spot customers going quiet before they leaveNeeds one system
Money and admin
The books kept up, without the late nights.
- Reconcile your bank feed against your accountsSwitch on
- Chase overdue invoices, politely and on scheduleSwitch on
- Read receipts, bills and supplier invoices into your booksSwitch on
- Prepare VAT and payroll figures for your accountant to checkSwitch on
- Read contracts and flag the clauses that matterSwitch on
- All of these work with tools you can buy today.
Operations and field work
The week planned, and re-planned when it changes.
- Plan the week's jobs, crews and visits around your rulesNeeds one system
- Route vans to cut miles, fuel and missed slotsSwitch on
- Turn site photos and voice notes into finished job reportsSwitch on
- Check job sheets and certificates for anything missingNeeds one system
- Flag stock and materials before they run outNeeds one system
Compliance
Every certificate and record in date, without the chasing.
- Track certificates, insurance, licences and training before they lapseNeeds one system
- Draft risk assessments and method statements from the job details, for you to checkSwitch on
- Check job records against the standards you're audited onNeeds one system
- Keep your data protection records and policies up to dateSwitch on
- Gather the evidence for an audit or inspection in minutes, not daysNeeds one system
Marketing and content
Content that sounds like you, made in minutes.
- Create promotional images and short videosSwitch on
- Write social posts, emails and website copy in your voiceSwitch on
- Turn one finished job into a case study, a post and a newsletter itemSwitch on
- Produce ad variations to test against each otherSwitch on
- Keep your Google Business Profile posts and answers up to dateSwitch on
- All of these work with tools you can buy today.
Reports and decisions
Answers from your own numbers, in plain English.
- Build custom reports from your own data, on demandNeeds one system
- Answer questions like "which jobs made money last month?"Needs one system
- Forecast cash flow and your busy weeksNeeds one system
- Keep an eye on competitors' prices and reviewsSwitch on
- Suggest what to fix next, based on your numbersNeeds one system
Your day
Your day sorted before you start it.
- Prioritise your inbox and to-do list each morningSwitch on
- Take notes on calls and meetings, with the actions written upSwitch on
- Draft quotes, proposals and letters for you to checkSwitch on
- Write up how-tos and training notes for your teamSwitch on
- Screen CVs and book interviews when you're hiringSwitch on
- All of these work with tools you can buy today.
Your own AI
An AI that knows your business, and keeps it private.
- A private assistant that answers from your own documents, jobs and recordsNeeds one system
- Answers that show where they came from, so anyone can check themNeeds one system
- Tuned on your past quotes, emails and reports to work the way you doNeeds one system
- Run on your own kit or UK hosting, so your data stays yoursNeeds one system
- Built on an open model you control, not a supplier you can't leaveNeeds one system
- Nothing here works until your information lives in one place.
You won't need all of it. The first call and your AI report show which of these are worth it for your business, and in what order.
One report a month, read against your business.
A newsletter is written for everyone. Your report starts from your KPIs and the way you work, and leaves out everything that doesn't touch them.
We learn your KPIs and how you work
A scope call at the start: the numbers you're measured on, the software you run, the jobs that eat the most time, and the data that can't leave the building. That becomes your profile, and it changes when the business does.
We keep up with AI for you
New models, open and paid. New tools. AI arriving in software you already use. Price changes, and changes to the rules on using AI in the UK. All of it checked against your profile.
You get the few that matter
Each one in plain English, with what it would cost, what it would replace, and a verdict. Ignore is a verdict too: it's how you avoid paying for the wrong thing.
What the verdicts mean
- Act
Worth doing now. We say how, and what it costs.
- Try
Worth a small trial before you commit.
- Watch
Not yet. We'll tell you when that changes.
- Ignore
Not for you, whatever the sales email says.
One verdict, as you'd get it
The six questions that decide whether AI pays.
From Advisory up, you get regular calls with the person who writes your report. That's where the report turns into decisions: what to switch on, what to stop paying for, and what to keep in-house.
Is there a cheaper or better model for what we do?
Often, yes. New models arrive and prices change every month, and the one you started with is often no longer the best value. We check what you use against what's available now, and tell you when switching would cost less or do the job better.
Where does our data actually go?
Every AI tool sends your words somewhere. We find out where, who can read them and whether they are used to train someone else's model, then fix what needs fixing. That is AI sovereignty in practice: knowing where your data goes, and choosing.
Could we run it ourselves?
More often than a year ago. Open models that fit on one office machine or a UK-hosted server now handle plenty of everyday work: drafting, summarising, reading documents. We tell you which of your jobs could run on kit you control, what it would cost, and when it isn't worth the bother.
Are we paying for the right tools?
It's easy to pay for AI twice: a chatbot subscription here, an add-on in your email there, both doing the same job. We go through what you pay for, what actually gets used, and what would do the job better for less.
What if a supplier changes the deal?
Prices rise, models get retired and terms change, sometimes at a month's notice. We plan for it: no supplier you can't walk away from, and a fallback for anything the business relies on.
What should our people be allowed to use?
Your team is probably using AI already. We help you decide what's approved, what must never be pasted in and who to ask, then put it on one page people will actually read.
An AI that knows your business, and keeps it private.
- A private assistant that answers from your own documents, jobs and records
- Answers that show where they came from, so anyone can check them
- Tuned on your past quotes, emails and reports to work the way you do
- Run on your own kit or UK hosting, so your data stays yours
- Built on an open model you control, not a supplier you can't leave
It needs one source of truth first. That's what we build.
Want a model built on your own data, and the way your customers use it? That's Transform.
Three tiers. Each one goes deeper.
Advisory
The report, and someone to ask.
In-house
AI on your own terms, with help getting there.
Transform
AI development: a model built on your own data, and the way your customers use it.
Questions worth asking.
Is this just a newsletter?
No. A newsletter is written for everyone who signs up. Your report starts from your KPIs, the software you run and the work you do, and leaves out everything that doesn't touch them. Two firms on the same tier get two different reports.
We're not a tech business. Is it for us?
It's mainly for businesses that aren't. If someone on your team follows AI full time, you may not need us. If nobody does, that's the job we take on: reading all of it, and turning the few things that matter into plain English and a clear next step.
What does AI sovereignty mean for a business our size?
Three things. Knowing where your data goes when anyone in the business uses AI, and who can read it. Not leaning on one supplier so hard that a price rise or a change of terms leaves you stuck. And, where it makes sense, running some of the work on machines you control, in your office or on UK hosting. You don't have to do all three, but you should know where you stand on each.
Will we need to buy hardware?
Probably not, and never without a reason. Most firms get a long way with tools they already pay for. Where running a model yourself does make sense, we trial it on your own work first and tell you what it would cost before you spend anything.
Can you build an AI on our own data?
Yes. For most businesses that means connecting a model to your own documents and records, so its answers come from your material and show where they came from, and sometimes tuning one on your past work so it writes the way you do. Training a model from scratch is rarely worth it at your size, and we will say so. Where your data is sensitive it can run on your own kit or UK hosting. It is scoped and priced like any other build, separately from the retainer.
Do you build things too?
Yes, it's half of what we do. We replace the handful of systems a business runs on with one bespoke system, so AI has one source of truth to work from. Scoping and a working demo come with the Advisory retainer, and the build has its own fixed price. See how we build software.
Nothing to lose. The call and the report are free.
Book a free call. We learn how the business runs, then send you a written report on how AI could help your business. No payment details, nothing to cancel.